Derma Medical offers accredited non-surgical facial aesthetics training to medical professionals. Since their inception in 2015 they have grown from their base in London, and now offer courses across the UK, Europe, Middle East and Australia.
We have managed all website and marketing activities for Derma Medical since they first started. This includes looking after seven international websites that generate over £6M per year in online bookings. Organic search accounts for over 60% of revenue, and thanks to our ongoing SEO management, they rank 1st for 60 of their 75 targeted keywords on Google. We also manage their 18 social media accounts and PPC marketing strategy. From the start, we encouraged Derma Medical to focus on growing its marketing database. They now have a base of over 30,000 subscribers, and our email marketing campaigns generate more than £50K in revenue each month.
Mike Sherwood is now a long-term marketing consultant for Derma Medical, and as they have grown. He has recruited a sales and customer services team to handle all marketing and customer-facing enquiries, based in the FreshOnline offices in Hastings. Mike has also written a digital marketing course for aesthetic professionals. He teaches this to their delegates each month in London.
We are looking forward to the next challenge of helping Derma Medical launch in the USA, Canada and South America as they strive to be the worlds leading cosmetic training provider.