Pay Per Click Marketing

Boost your return on investment with targeted campaigns.

If you are looking to attract new customers through social media and search engines then pay per click and sponsored advertising should be a key part of your digital marketing arsenal. At FreshOnline we can create and manage campaigns to maximise your return on investment on all popular search engines and social media platforms.

 

What is PPC Marketing?

 

PPC (Pay Per Click) marketing is based on optimising adverts, services and other content. This includes adverts on search engines such as Google AdWords and sponsored posts on social media platforms. Each time a user clicks on an advert, the business will pay a fee to the advertising provider. A paid campaign allows you to drive new traffic to your website and raise brand awareness. With careful targeting, you can appeal directly to your ideal customers and increase conversion rates. PPC can be run in conjunction with your organic social media campaigns and a wider SEO strategy.

 

Adding value to your campaigns.

 

We combine our experience of digital marketing, graphic design, search engine marketing and social media to deliver you the best return on investment. Every client is different, and we begin with a full consultation to understand your business and what’s important to you. As your campaign runs, we will constantly test and hone to provide the best possible results. We will keep in regular contact throughout providing feedback and results.

Help prospects find your website.

Target your ideal customers.

Improve branding & credibility.

Win more business online.

Ad campaigns that drive new leads and increase sales.

Paid search / Google AdWords.

Target the keywords your customers use most.

Paid search marketing focuses on paid search engine listings centred around certain keywords and phrases. This allows you to target the specific search terms that your customers use to search Google and other search engines. Each time a user clicks on an advert, the business will pay a fee to the advertising provider. The cost per click is dependent on the competition for the keyword you target and how engaging your advert is. We employ keyword research to identify the best value for money keywords to target and couple this with a carefully drafted ad copy that will speak to your audience and encourage conversions. We then help you convert these leads into customers with carefully crafted landing pages.

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Social Media Training

Paid search / Google AdWords.

Target the keywords your customers use most.

Paid search marketing focuses on paid search engine listings centred around certain keywords and phrases. This allows you to target the specific search terms that your customers use to search Google and other search engines. Each time a user clicks on an advert, the business will pay a fee to the advertising provider. The cost per click is dependent on competition for the keyword you target and how engaging your advert is. We employ keyword research to identify the best value for money keywords to target and couple this with carefully drafted ad copy that will speak to your audience and encourage conversions. We then help you convert these leads into customers with carefully crafted landing pages.

Social Media Training

Paid social.

Increase your reach with targeted campaigns.

Paid social means to sponsor content or use advertising to boost the presence of your website or page through a social media platform. Many of the major networks are known to have adjusted their algorithms to reduce the organic reach of free content in recent years. This means that as little as 5-10% of your followers could be seeing your posts. A paid campaign allows you to drive targeted traffic to your website and raise brand awareness for your business. We have experience delivering sponsored campaigns on Facebook, Instagram, LinkedIn and Twitter. Our expertise can help target and engage your ideal customer and reduce your cost per engagement.

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Paid social.

Increase your reach with targeted campaigns.

Paid social means to sponsor content or use advertising to boost the presence of your website or page through a social media platform. Many of the major networks are known to have adjusted their algorithms to reduce the organic reach of free content in recent years. This means that as little as 5-10% of your followers could be seeing your posts. A paid campaign allows you to drive targeted traffic to your website and raise brand awareness for your business. We have experience delivering sponsored campaigns on Facebook, Instagram, LinkedIn and Twitter. Our expertise can help target and engage your ideal customer and reduce your cost per engagement.

Online advertising.

Professional designs that will draw attention.

If you are going to pay to advertise your business online, you need to ensure your advert is going to stand out. Our graphic designers can work with you to produce high-quality images suitable for any online advertising opportunity. We can create custom graphics or images to specified dimensions so that you have a professionally designed advert for your promotion.

Find Out More
Social Media Training

Online advertising.

Professional designs that will draw attention.

If you are going to pay to advertise your business online, you need to ensure your advert is going to stand out. Our graphic designers can work with you to produce high-quality images suitable for any online advertising opportunity. We can create custom graphics or images to specified dimensions so that you have a professionally designed advert for your promotion.